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AI for business, in the real world
Real AI deployments analyzed, first-party product demos, and practical playbooks — so you can see what actually works before you build.
Database Reactivation·Jun 22, 2026·4 min read
The Revenue Hiding in Your Dead List (Do the Math)
Every business sits on a list of cold leads and lapsed customers it already paid to acquire. Here's the transparent math on what reactivating them is worth — plug in your own numbers.
Read →Teardown·Jun 22, 2026·4 min read
How Klarna's AI Assistant Did the Work of 700 Agents in 30 Days — and the Part Everyone Skips
Klarna's AI assistant handled two-thirds of its support chats in month one. Here's exactly what it did, what broke a year later, and how a normal business gets the upside without the overcorrection.
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